BOYNER "NEW YEAR CAMPAIGN" 2016

Boyner is a department store with 50 stores all around Turkey.

We wanted to create traffic in the stores for new year shopping.

IDEA:

“A gift changes a life. Whose life will you change this year?”

We chose 3 highly respected celebrities: 

Gülse Birsel / Author

Ezgi Mola / Actress

Tugay Kerimoğlu / Football Coach

They explained how a thoughfully chosen gift changed and shaped their careers.

Crystal Apple Awards - 1 Silver Apple